Get More Bathroom Renovation Leads & Fitting Work
Generate your own bathroom renovation leads from local homeowners who are already searching Google for a bathroom fitter in your area.
Google Ads — sometimes called PPC or pay-per-click advertising — puts your business at the top of the search results. Dedicated landing page, campaign setup, and ongoing optimisation included.
How to Get More Bathroom Fitting Work
A homeowner goes to Google
They want a new bathroom, so they search things like "bathroom fitter near me", "bathroom installation", or "bathroom fitter" followed by their town.
Your advert appears at the top
Paid advertising on Google can place your business prominently near the top of the search results. The homeowner sees your advert and clicks through to a dedicated landing page.
They contact you
The landing page gives them everything they need to reassure them you are the best choice. They call, WhatsApp, or fill in the enquiry form. You get an enquiry from someone who is actively looking for a bathroom fitter and has already formed a positive impression of your business.
The key point: we are not trying to persuade random people that they need a bathroom. We are advertising to people who have already decided: "I am looking for someone to install a bathroom." We are simply putting you in front of them.
12 Bathroom Installations in Three Weeks
Here is what happened with a real bathroom fitter I set up a Google Ads campaign for. The campaign generated genuine bathroom renovation enquiries that resulted in booked work. I am sharing the facts, not a guarantee that everyone will achieve the same.
I created the Google Ads campaign and dedicated landing page on 30 June 2026.
The client ran the campaign for approximately three weeks.
During that period he booked 12 bathroom installations.
Around 20 July 2026, the client asked me to pause the advertising while he caught up with the work and recruited another fitter.
I paused it. There was no charge for pausing it.
The campaign has recently been resumed. The client received two leads on the first day after it was resumed, and there has been a steady flow of enquiries since.
The client asked to pause the campaign because he had too much work. That is a good problem to have.
He has since resumed and is receiving leads again. If you want to discuss the approximate daily advertising budget and how the campaign was structured, get in touch.
Results vary. I am not implying that everyone will achieve 12 installations in three weeks. Results depend on location, competition, budget, service, offer, website and landing page, reviews, reputation, pricing, and how effectively enquiries are followed up. This story is evidence that the approach can work, not a guarantee.
Generate Your Own Bathroom Renovation Leads
If you run a bathroom fitting or renovation company and want more work, Google advertising can put your business in front of homeowners who are already searching for bathroom fitters in your area.
Instead of buying generic bathroom leads or waiting for somebody else to send you enquiries, you can generate your own bathroom renovation leads directly from Google. The enquiries come to you — not shared between five other fitters.
Organic Google rankings are extremely valuable, and I would always encourage bathroom companies to work on their organic SEO. But getting to the top of Google organically can be difficult and can take months. Paid advertising on Google gives you an opportunity to appear prominently in search results much more quickly.
Advertising and organic SEO are not enemies. Both can be valuable. But Google Ads is particularly useful when you want enquiries now rather than waiting months for SEO results.
And the people clicking your advert are not random. They went to Google specifically because they want a new bathroom. They searched for a bathroom fitter. They are actively looking. That is what makes bathroom fitter advertising on Google so effective.
See If Google Ads Could Work For You
Get in touch and I will check your area for search demand. If it makes sense, we'll have a chat. If it does not, I will tell you.
WhatsApp SeanWhat Could It Cost to Acquire a Bathroom Installation?
The important question is not "how much does a click cost?" It is: how much does it cost to acquire a profitable bathroom installation?
If a click on your advert costs £3
and approximately
1 in 3 visitors contact your business
then
3 clicks = £9 = one opportunity for you to quote
If you quote three suitable prospects and win one bathroom installation:
£9 x 3 = £27
£27 in advertising generated three bathroom renovation enquiries, one of which turned into a booked job.
For a bathroom installation worth thousands of pounds, that is extremely profitable.
This is an illustrative example, not a promise or guaranteed conversion rate. Actual click costs, contact rates, and conversion rates vary. The purpose is to help you understand that for a bathroom job worth thousands of pounds, paying tens or even hundreds of pounds to acquire the right customer can potentially be extremely profitable.
One Service. One Area. One Focused Campaign.
Broad campaigns waste budget. My approach is the opposite: focus tightly on one service in one area so every pound spent is aimed at the right people searching for the right thing.
One Service
Bathroom installation, not every trade under the sun.
One Area
Targeted to the towns and areas you actually cover.
One Campaign
Built around that service and that area, nothing else.
You Do Not Need an Existing Website
I build a dedicated landing page specifically for the campaign. Think of it as a highly focused mini website containing everything a homeowner needs before requesting a quote — and it is what turns Google traffic into genuine bathroom fitting leads:
Why not just send paid traffic to a homepage?
A dedicated landing page can convert significantly better than a general homepage because the page is built specifically around the exact service, location, and search that brought the visitor there.
For example:
That close match between Search, Advert, Landing Page, and Offer is fundamental to my strategy. It is why I build a dedicated page rather than sending paid traffic to a generic homepage.
It Is Like a Tap for New Enquiries
One of the things bathroom fitters like most about Google advertising is the control it gives you over your marketing.
When you need more work
Turn it on. The campaign starts running and can begin generating enquiries.
When the diary is full
Pause it. No more spend. I do not charge clients simply to pause or restart a campaign.
When you have capacity again
Turn it back on. Simple as that.
If a campaign is working well and your business has additional capacity, the budget can potentially be increased to capture more available demand. I will not simply tell you to spend more. I will check whether there is actually additional search demand available and advise accordingly. If there is, and the campaign is performing well, increasing the budget can often generate additional enquiries.
What I Set Up and Manage
The service is much more than creating a Google advert. Here is what is included when I set up your bathroom fitter advertising campaign:
After the first two months, I remain available to help. My fee covers the campaign, dedicated landing page, hosting and setup, and the initial two months of monitoring and improvement.
You pay Google directly for your advertising spend. That is separate from my one-off setup fee of £495+VAT which includes 2 months of support and campaign management.
How the Process Works
You get in touch
Call, WhatsApp, or fill in the form below. Tell me your area and what you do.
I check the search demand in your area
Before you spend any money, I research the actual search demand and competition in your location. If there is not enough demand for it to make sense, I will tell you.
I build the campaign and landing page
Keyword research, advert creation, a dedicated landing page, contact and enquiry setup, conversion tracking where practical. Everything needed to start generating bathroom fitter leads.
The campaign goes live
Once approved by Google, the adverts start running and the landing page starts receiving visitors.
I monitor and improve for two months
I watch what searches people are actually typing, filter out irrelevant traffic, improve adverts, adjust keywords, and make the campaign better based on real performance.
You turn it on and off as needed
It is your campaign. Pause it when the diary is full. Turn it back on when you need more work. No charge for pausing or restarting.
There Is More Demand Than You Might Think
Many bathroom installers underestimate how many people are already searching Google for bathroom fitting and renovation services in their area. If you want to get more bathroom fitting jobs, these are the people you need to reach. Homeowners are searching for:
In larger towns and cities there can be a surprisingly large number of people searching Google each month for bathroom fitting and renovation services. The exact number depends on your location, and I will research the actual search demand in your area before recommending a campaign.
Before you spend any money, I will check whether enough people are searching in your area. That is a selling point, not an afterthought. I want the campaign to make commercial sense before you commit.
Check Your Area for Bathroom Lead Demand
I can look at your area, likely search demand, and competition, and have an honest conversation about whether Google advertising makes sense for your bathroom business.
What Clients Say
These are genuine reviews from clients I have worked with. The bathroom fitter case study above is also strong evidence that the approach works.
"I would highly recommend Sean and what he does. We used him to migrate our website from one company who had been ripping us off for years. Everything was super easy. Great communication from Sean and nothing was too much trouble."
Tony Byrd
"I am absolutely delighted with the new website Hello Website built for AMJ Tiling & Bathrooms. From start to finish the whole process was smooth, professional, and fast. The entire site was designed, built, and live in about two weeks. The end result looks fantastic and works perfectly across all devices."
Ashley Jones, AMJ Tiling & Bathrooms
About Sean
I am Sean Browne. I run Hello Website, and I help trades and local businesses get more work through Google. I am Welsh, originally from Cardiff, and I now live in the Algarve in Portugal.
I am not an agency salesman. I am a practical person who understands how Google advertising works and how to set up campaigns that make commercial sense for the businesses I work with. I would rather tell you advertising on Google is not right for you than take your money for something that will not work.
I work with bathroom fitters, tilers, plumbers, and other trades across the UK. Most of my communication with clients is by phone, WhatsApp, and email. The work I do is entirely digital, so physical location does not prevent it working effectively. Lead generation for bathroom fitters is one of the things I do best.
I want clients who are delighted with the quality and commercial performance of the campaign, stay with me, and recommend me to others. I am not interested in selling you something that doesn't work.
Frequently Asked Questions
Common questions from bathroom business owners considering Google advertising.
How do I get more bathroom fitting work?
How can I get more bathroom renovation leads?
Do I need a website to advertise on Google?
Why not just send visitors to my existing website?
What's the difference between Google Ads and appearing organically?
How much should I spend on advertising?
Can I pause the adverts when I'm too busy?
Can I increase the advertising when I need more work?
How quickly can Google Ads start generating enquiries?
What happens during the first two months?
You're not local to me. Does that matter?
Get More Bathroom Fitting Leads
Tell me your area and I will check the opportunity. No pressure, no jargon.
You can also reach me directly using the buttons below.